

DirectAxis
Scores reflect the Overall AI Score for each category
Based on recent customer reviews, DirectAxis is facing significant customer experience challenges across nearly every operational theme. Customers report deep frustration with post-loan servicing, including unauthorised debits, delayed refunds, and missing settlement letters. Communication breakdowns and inconsistent agent knowledge dominate complaints, while a small number of positive applications highlight that the origination experience can be fast when it works.
Replied to 99% of negative reviews
Reply time on negative reviews: 6h 25m
TrustIndex
3.4
Ranking
#20
in Loans & Credit
Reply Time
6h 56m
NPS Score
-44
Recommended: Unlikely
Replied to 99% of negative reviews
Reply time on negative reviews: 6h 25m
Based on recent customer reviews, DirectAxis customers describe widespread frustration with post-loan service, particularly around refunds, settlement letters, and unauthorised debit orders. While loan applications are sometimes praised for speed, the after-sales experience dominates feedback. Customers report being passed between departments, ignored emails, and credit bureau listings persisting after settlement. A handful of named agents receive strong praise, but systemic communication and process failures shape the overall sentiment.
The most common complaint about DirectAxis, based on Hellopeter's AI analysis of recent customer reviews, is Customer Service & Professional Guidance. Customers describe agents as unable to resolve issues, dropping calls, and passing them between departments. While a few named consultants like Zintle, Nthabiseng, and Thersia receive praise, most reviews report rudeness, lack of knowledge, and no ownership. Customer Service & Professional Guidance (2.7).
DirectAxis scores 1.1 out of 5 on Hellopeter's AI analysis of service quality in Loans & Credit, compared to the Loans & Credit industry average of 2.2. Their strongest theme is Agent Quality (1.4); their weakest is Communication (0.9). The top AI-rated Loans & Credit business on Hellopeter is Gold Capital (4.8). How is the AI Score calculated? →
DirectAxis has a TrustIndex of 3.4 out of 10 on Hellopeter, based on 154 reviews in the last 12 months. They reply to 99% of negative reviews, typically within 6 hours 25 min. Hellopeter has tracked DirectAxis across 4,911 total reviews. How is the TrustIndex calculated? →
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