A Big Thank You to BMW Midrand for Helping Me Keep My Hard-Earned Money!

A Big Thank You to BMW Midrand for Helping Me Keep My Hard-Earned Money!

Yesterday afternoon after work, I visited BMW Midrand to view a pre-owned BMW 420d advertised online for approximately R969,000. I also took along my nearly brand-new 2026 Suzuki Swift, with less than 500km on the clock, for a trade-in valuation.

Upon arrival, I was greeted professionally enough by a salesperson, and I explained that I am debt-free and wanted to approach any potential purchase responsibly, without taking on excessive debt.

The first issue arose when I viewed the 420d and discovered that the mileage was significantly higher than what had been advertised online.

While my vehicle was being evaluated, I kept an eye on it from inside the dealership. I noticed three staff members, including the salesperson assisting me, gathered around my vehicle. What concerned me was the manner in which my car appeared to be handled - doors being opened and shut carelessly, accompanied by laughing and what I perceived as mocking behaviour. Considering the vehicle is practically brand new, I found this highly unprofessional and disrespectful.

After waiting for the valuation outcome, I was offered R180,000 for a vehicle that retails for approximately R249,000 and is only a few weeks old.

Naturally, I declined. I simply responded that accepting such an offer would be financially irresponsible and thanked the salesperson for his time before leaving.

I have owned many vehicles over the years, ranging from entry-level to premium brands, but I can honestly say this was one of the poorest dealership experiences I have encountered.

What disappointed me most was not even the low trade-in offer, dealerships are entitled to make offers based on their business models. It was the overall customer experience: the inaccurate vehicle adverti*****t, the apparent lack of respect shown toward my vehicle, and the general conduct during the process.

Ironically, I walked into BMW Midrand prepared to seriously consider signing a finance deal, but I left feeling genuinely relieved that I did not spend my hard-earned money there.

Luxury is not only about the badge on the car - it is also about professionalism, transparency, and how customers are treated. Unfortunately, there was nothing luxurious about my experience at BMW Midrand.

So, thank you BMW Midrand, you helped me keep my money, which will now be going straight into my investment portfolio instead.