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Prime South Africa

Verified Business
15,124 Reviews (last 12 months)
Responds in 7h 53m
AI Review Summary

Based on recent customer reviews, Prime South Africa delivers a strong overall customer experience, particularly excelling in agent quality, communication responsiveness, and pricing transparency. Customers consistently praise the friendliness, patience, and professionalism of named consultants. However, claims handling and repair quality emerge as areas where negative experiences, though less frequent, are significantly more severe, involving prolonged delays, poor communication during claims, and substandard panel beater work.

Top Strengths:

  • Agent Quality & Customer Care: Customers overwhelmingly praise consultants by name for patience, friendliness, and professionalism. Words like 'amazing,' 'star,' and 'gem' appear frequently, with agents going above and beyond to explain policies clearly.
Service Quality Ratings
Industry: 2.7Best: 4.1 (Platinum Life)
Industry: 3.1Best: 4.5 (CLC)
Industry: 3.8Best: 4.7 (Old Mutual Insure)
Industry: 2.6Best: 4.2 (Prime South Africa)
Industry: 2.6Best: 4.3 (CLC)
Overall AI Score
4.0
Industry: 3.1Best: 4.3 (MiWayLife)
4.5-5 Excellent
3.5-4.5 Great
2.5-3.5 Average
1.5-2.5 Poor
<1.5 Terrible
Performance(last 12 months):
9.3Trustindex Rating
753 HrsAverage Time To Reply
72 NPSRecommended: Very Likely

Replied to 7.878787878787878% of negative reviews

Typically takes less than 39h 41m to reply

Review Distribution
4.68|15,124 Reviews

Apr '25 - Mar '26

5(90.1%)
4(5.8%)
3(0.4%)
2(0.2%)
1(3.5%)

Recent reviews (15,124)

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Popular mentions

A
Anonymous

1 reviews | Active since Jan 2020

28 Mar 2026, 21:05

Prime South Africa is a very good business on the hellopeter platform and I would definitely recommend them

Prime South Africa is a very good business on the hellopeter platform and I would definitely recommend them

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M
Moloko

1 reviews | Active since Jan 2020

19 Mar 2026, 10:35

Their services is hassle free

Their services is hassle free. They are always ready to go an extra mile to assist with any help you might be seeking

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Avhatakali

1 reviews | Active since Jan 2020

19 Mar 2026, 10:33

A Service with you i...

A Service with you is always timely and pleasant keep up.

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T
Tshepo

1 reviews | Active since Jan 2020

19 Mar 2026, 10:27

Prime Insurance has ...

Prime Insurance has been directly answering my queries and also their app is easy to use

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J
John

1 reviews | Active since Jan 2020

19 Mar 2026, 10:26

Perfect company to i...

Perfect company to insure my car as they provide good service at all times

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L
Lawrence

1 reviews | Active since Jan 2020

19 Mar 2026, 10:25

Excellent service

Excellent service. The team is responsive and always willing to resolve issues promptly.

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O
Osenebale

1 reviews | Active since Jan 2020

19 Mar 2026, 10:09

1

1. Good service 2.Answer your query immediately 3.know to speak with the clients 4.friendly agents 5.understand people views Their insurance is reasonable fee

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Z
Zweli

1 reviews | Active since Jan 2020

19 Mar 2026, 10:06

I have had a helpful assistance and guide, given options on various covers that enabled me to make an informed choice

I have had a helpful assistance and guide, given options on various covers that enabled me to make an informed choice. Thereafter has been so patient and well informed

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